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Speaking / Workshops

Practical startup growth talks for rooms that need clarity, not hype.

I speak to founders, operators, students, and innovation teams about growth systems, GTM judgment, experimentation, and the commercial work required to turn momentum into repeatability.

  • A practical growth framework the audience can use after the session.
  • Examples from founder, operator, and advisory work, not just theory.
  • A speaker who can flex between executive-level strategy and hands-on startup detail.

388+

Founder and operator mentoring sessions

10+ years

Startup growth experience behind the content

Google, Cambridge, Imperial

Institutional rooms and programmes

10+ countries

Startup audiences reached through teaching and mentoring

GrowthMentor GrowthMentor
Google for Startups (Launchpad) Google for Startups
University of Cambridge Cambridge
Signature Sessions

Talks designed around what the room should do next.

Each topic can become a keynote, workshop, training session, or founder-cohort format depending on the audience.

How to build a repeatable growth system

Best for
Founder cohorts, accelerators, and operator teams
Audience leaves with
Founders leave with a practical model for turning fragmented marketing into a clearer operating rhythm.

Go-to-market judgment for early teams

Best for
Seed-stage teams, innovation programmes, and product-led audiences
Audience leaves with
Teams learn how to choose what to test, what to ignore, and how to connect message, channel, and customer learning.

Turning innovation into commercial traction

Best for
Universities, R&D programmes, and innovation teams
Audience leaves with
Technical audiences get a usable bridge between invention, market clarity, and demand creation.

Event proof

"I am very impressed by Daniel's detailed insight when working with startups through Google Launchpad."

James Lethem

Programme collaborator • Google Launchpad

Selected Rooms

Recent speaking and teaching footprint.

A tighter sample rather than a dense wall of cards. More examples can live in the full speaking archive later.

Google Launchpad 2019-Present

Data-driven growth for startup founders

Growth systems, startup validation, and practical GTM decisions

Workshops and mentoring sessions focused on helping early teams turn promising traction into a structured, evidence-led growth plan.

UK, Poland, Nigeria, Romania and remote cohorts View organiser
Cambridge Judge Business School Selected appearances

Startup growth and marketing for postgraduate founders

Founder-led GTM, experimentation, and growth strategy

Guest sessions designed to make modern growth strategy usable for founders, operators, and innovation-led teams.

Cambridge, United Kingdom View organiser
Imperial College London Selected appearances

Turning ideas into startups that can scale

Early-stage growth, positioning, and market testing

Sessions built to help technical teams and founders connect product ambition with the commercial work required to scale it.

London, United Kingdom View organiser
Booker Assets

Useful materials for organisers.

Practical details for organisers who already know the room and need to decide quickly whether there is a fit.

Speaking bio

Daniel Johnson is an AI-Native GTM & growth operator for post-PMF AI and B2B SaaS startups — founder, mentor, and speaker.

Over 10+ years he has worked with 20+ AI and B2B SaaS startups, managed £6M+ in paid spend, generated £18M+ in revenue, and helped founders raise £15M+. He mentors through Google for Startups, Techstars, and GrowthMentor (388+ sessions, 4.93/5), and has lectured at Cambridge Judge, Imperial College London, General Assembly, and the UK Space Agency.

Short bio

Use the speaking bio below for event pages and introductions.

Headshot

Use the current site headshot as a placeholder until Daniel supplies final event photography.

Talk topics

Use the three signature sessions as starting points, then tailor to the audience.

Enquire About Speaking